In this video, Matt Lloyd explains that if you want to make money online then the first thing you should learn is ‘Direct Response Marketing‘ from books and products of people like Dan Kennedy & Joe Polish.
14 Lessons Learned from One of the World’s Highest-Paid Copywriters
Dan Kennedy is the Sovereign of Sales Letters. (Or maybe that’s the Duke of Direct Response.) He knows exactly how to deliver a marketing message with maximum clarity and zero confusion. As he’ll readily tell you, he’s one of the world’s highest-paid copywriters. His classic book The Ultimate Marketing Plan promises low-cost ideas and high-profit results.
1. Putting together the right message
2. Presenting your message
3. Choosing the right audience
4. Proving your case
5. Putting your best foot forward read more at copyblogger.com
Joe Polish is one of the best direct marketer and his techniques work really well.
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